The TikTok app reach is worldwide with users in over 150 countries.
Almost 50% of TikTok’s global audience is under the age of 34.
60 percent of TikTok users are between the ages of 16 and 24.
TikTok was the most popular app downloaded globally in 20.
As of January 2022, TikTok has over 3 Billion downloads and over 1 Billion monthly users.
It has been in the top app downloads since 2018. The TikTok app is the most popular social media app in 2022. In this article, we will look at the history of TikTok, who owns TikTok, and how users and advertisers are benefitting from the platform. The vast majority of users on Facebook today at aged 40 plus, while Instagram is more popular with users aged 20-40. Extremely popular with Gen Z, TikTok is a glimpse into what it means to be growing up in today’s hyper-connected world. TikTok is still undiscovered territory for anyone over the age of 25. It has even led to the growth of the competitor platform Triller, which aims to take some of the attention away from the app. What is TikTok? A mix of music, lip sync videos, comedy, and micro-blog content, TikTok is not an easy platform to understand at first glance. In 2022, the mobile app TikTok is the current ruler. The move to a new social platform is always reluctant, but eventually, the popularity of the platform coerces us all to join. From Myspace in 2005, moving to Facebook in 2008, and then to Instagram (with a brief interlude by Snapchat) in about 2014. The mass adoption of new social media platforms flows through continuous cycles. They offer newer and more unique ways to interact. Like it or not, there is a great migration that happens with social media as new platforms capture the zeitgeist of culture. In 2022, TikTok the video-sharing social media platform is the current most popular app in the world. Marketing | Photography | Social Media | TrendsĮvery few years, a new app redefines the way we use social media.